The old Quang Nam highlands, now part of Da Nang city, have long been known as a land preserving many unique cultural values of ethnic minorities. Amidst the majestic Truong Son mountain ranges, villages still maintain traditional ways of life, ancient customs, and a treasure trove of heritage passed down from generation to generation. This is a cultural space imbued with identity, contributing to the diversity of the cultural landscape of Central Vietnam.
In this flow, Trà Leng is one of the typical lands where nature, people, and culture intertwine to create unique values, attractive to tourists near and far.
Trà Leng - A place preserving cultural values amidst the vast mountains
Located amidst high mountains with pristine natural landscapes, Trà Leng is known to many through famous products such as Quế Trà Leng and Sâm Ngọc Linh. Besides the advantage of natural resources, this is also home to the Ca Dong, Xơ Đăng, Mơ Nông communities – ethnic groups that have persistently preserved their cultural identity through many generations.
The cultural space of Trà Leng is present in the daily life of its people. The sound of gongs resonates during festivals, traditional dances are passed down through generations, and brocade weaving and basketry are still preserved by the skillful hands of diligent artisans. Each cultural value reflects the connection between humans and the mountains and the process of forming the community's identity.
These very beauties have created a unique attraction for Trà Leng, allowing every visitor who sets foot here to experience an authentic and profound cultural space.
Indigenous culture preserved in every custom and traditional craft
What makes the old Quang Nam highlands special is not only its natural scenery but also how the community preserves traditional values in daily life.
From stories told by the fire, community rituals, traditional costumes to handicrafts made from bamboo, rattan, or woven fibers, all contain the cultural memories of many generations. Each product is the crystallization of experience, creativity, and indigenous knowledge passed down through time.
These values contribute to Trà Leng's unique identity, and at the same time, become the foundation for the locality to develop OCOP products, community tourism, and activities introducing culture to visitors.
Preserving identity for culture to continue spreading
Cultural preservation is always a journey linked to community development. When traditional values are properly preserved and promoted, culture becomes an important resource to promote economic development, tourism, and local image promotion.
Traditional festivals, cultural experience spaces, handicrafts, or local specialties all contribute to telling the story of the land and people of Trà Leng in the most intimate and authentic way. Through this, visitors have more opportunities to understand the life of the mountain people, and investors and OCOP product developers also gain more insight into the potential of this richly identifiable land.
Exploring the cultural space of the old Quang Nam highlands is a journey to find values that have been nurtured through many generations. In that journey, Trà Leng is still preserving its traditional beauties day by day, so that its cultural identity continues to spread and become the pride of the community today and in the future.



